INTM78CL corporate social responsibility
You are required to develop a corporate social responsibility strategy for one of the followingmultinational companies that is operating in a developing country. As such, you are requiredto discuss the question of how corporate social responsibility has been dealt with by different corporations under different contexts.
1. Microsoft Corporation – American MNC
Assess and analysis a Corporate Social Responsibility Strategy for your selected organisation to present to various stakeholders as a detailed report. Your report should include an analysis of the proposed strategy taking into account the following issues: Assess and analysis a Corporate Social Responsibility Strategy for your selected organisation in order to present to various stakeholders as a detailed report. Your report should include an analysis of the proposed strategy taking into account the following issues:
1. Explore corporate social responsibility in different organisational and national contexts, highlighting its six core characteristics. The company selected may be compared to other industries and not limited to their chosen industry.
2. Explore the variety of theoretical avenues and the diversity of theoretical concepts in corporate social responsibility.
3. Examine strategic approaches used currently by the chosen corporation in fulfilling their community responsibilities.
4. Make suggestions on how the corporate social responsibility strategy can be developed for the chosen company. The suggestions can include the following aspects –
• Examine how ecological responsibilities are integrated into corporate strategy.
• Examine how the chosen company might enhance social welfare by developing products for consumers or respond to demands from consumers for greater responsibility.
• Explore the role which corporate social responsibility can play in recruitment and retention of employees.