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BUSN20019 Professional Project
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BUSN20019 Professional Project
0 Download2 Pages / 352 Words
Course Code: BUSN20019
University: Central Queensland University
MyAssignmentHelp.com is not sponsored or endorsed by this college or university
Country: Australia
Question:
Do research on “recent trends in E-Commerce Business”.
Answer:
Project Title
We will be doing the research on “recent trends in e-commerce business”, in which we shall show study on latest trends and technologies being used for e-commerce business. With advent of new technologies there is continuous improvement in how the e-commerce business works . The research shall be conducted based on the data collected from various case studies and trends achieved by companies in latest survey.
Secondary Data collection
The source of secondary data shall be nielsen report https://www.nielsen.com/content/dam/nielsenglobal/jp/docs/report/2016/Nielsen-Global-Connected-Commerce-Report-January-2016
Or we can collect the data from https://www.secondarydata.com/marketing/ecommerce.asp
Research Questions
In ever increasing economy, how the e-commerce trends have changed over the years?
How buying trends through e-commerce website and mobile app have changed?
Evolution price comparison of e-commerce website have evolved?
How the artificial intelligence will make the e-commerce website more user friendly?
How the customer relationship management shall be managed in the e-commerce platform?
How the payment process shall be achieved with growing threats of cyber-attacks on e-commerce websites?
How the digital payment security is managed in the e-commerce data is managed?
How the user data shall be managed in the e-commerce website database?
How to check the authenticity of the product on the e-commerce website?
Search terms (Google Scholars)
The search terms to be used: e-commerce trends in market, e-commerce evolution, e-commerce comparison mechanism.
Articles Picked
The artificial intelligence and chatbots shall be included as suggested by brandwatch.com and smartinshights.com articles (Kit Smith, 2017). The multichannel merchant also predicts that social media shall continue to grow for the e-commerce promotion and marketing (Annabel Daly, 2017).
References List
Kit Smith, 2017, “7 predictions on what expect in 2017” retrieved from https://www.brandwatch.com/blog/ecommerce-trends-2017/ , 1st August, 2017
Annabel Daly, 2017, “7 Ecommerce Trends for Online Growth in 2017”, retrieved from https://www.smartinsights.com/ecommerce/ecommerce-strategy/7-ecommerce-trends-online-growth-2017-paid-marketplace/ , 1st August, 2017
Mickael Froger, 2017, “E-commerce trends and predictions”, retrieved from https://multichannelmerchant.com/blog/ecommerce-trends-and-predictions-for-2017/ , 1st August, 2017
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